Marketing Planning

October 1, 2026, 3:00 PM60 min4 participantsMarketing

AI summary

Marketing aligned on a beta launch campaign for mid-October. The team will lead with a short walkthrough video, publish an announcement the day the beta opens, and give Sales an enablement brief.

Beta launch campaign
Walkthrough video
Sales enablement
Launch announcement

Decisions

Lead the campaign with a walkthrough video20:00
Publish the launch announcement the day the beta opens31:40

Transcript

Ava Thompson · 3:10 PM

The story is simple: a meeting ends and the work is already assigned.

Sarah Chen · 3:20 PMDecision

Then the walkthrough video leads the campaign.

Ava Thompson · 3:25 PMAction item

I'll script the beta walkthrough video by next Wednesday.

Ava Thompson · 3:31 PMDecision

We publish the announcement the day the beta opens.

Ava Thompson · 3:36 PMAction item

I'll put together a sales enablement brief for Daniel's team.

Mia Davis · 3:45 PMAction item

I'll design the launch announcement graphics by Thursday.